Paid media for Minneapolis companies.
Paid media is the fastest way to buy demand and the fastest way to waste money. We run it against booked revenue: every lead carries a click ID, every conversion is fed back to the platform, and the budget follows what books.
What it is
The difference between a paid program that scales and one that stalls is what it optimizes toward. Clicks and form fills are cheap. Booked jobs, orders and closed deals are the number, and the platforms can only optimize toward them if the conversion is sent back with its value.
Minnesota's largest city and the center of its venture, PE and corporate economy. Minne Movers, whose stack we built and run, is based here. The system is the same one we run for public companies, venture-backed founders and owner-operators anywhere; the full description is on the paid media page.
What we build
Built once, owned by the company.
Conversion tracking
Cross-domain tracking, a click ID on every lead, and offline conversions sent back to the platforms with their value.
Campaign architecture
Search, Performance Max, Shopping, Meta and LinkedIn structured by market, product line or branch, so spend can be read against results.
Landing paths
Each campaign lands on a page built for that buyer: the store, the quote funnel, the partner page.
How it's measured
Cost per booked job or order, and return on ad spend measured in revenue the ledger shows, by campaign and month.
Questions
- Do you run paid media for companies in Minneapolis?
- Yes. Paid media is one of the nine systems we build and run, for companies in Minneapolis and wherever the client is. It is built once, run monthly, and measured the same way everywhere: cost per booked job or order, and return on ad spend measured in revenue the ledger shows, by campaign and month.
- How does it start?
- With a month of research, interviews and a strategy. Paid media is scoped there, alongside the rest of the stack, and built in month two if the strategy calls for it.
- Which platforms do you run?
- Google Ads across Search, Performance Max, Shopping, Display and YouTube; Meta; LinkedIn for B2B; Local Services Ads where they fit. The mix follows the buyer, not the platform.
Also for Minneapolis companies
CRM and follow-up
Every contact and every deal in one place, written to by the site, the funnel and the phone.
Minneapolis
Website
Fast, owned outright, every URL kept, and wired to the CRM from day one.
Minneapolis
Search
Pages built for the questions buyers and AI assistants ask, measured in leads.
Minneapolis