What kinds of video do you produce?

Brand films, product and service demos, customer testimonials, short-form for social, and ad creative for paid campaigns. Photography for the site, social and print.

Is production in-house?

Yes. We plan and produce it ourselves, so the creative and the campaign are built together.

Can one shoot cover several uses?

That is how we plan it. The brand film, the ad cuts and the social clips come from the same days on set.

System

Video and photography

Video carries the story where words cannot. We produce it in-house, from concept to delivery, for the launch, the site, the ad campaign and the feed, and we shoot it so each cut works where it will be seen.

What it is

A film for a launch, a product demo, a customer telling the story in their own words, thirty seconds for the feed, six for the pre-roll. One shoot, planned for every cut, is the difference between a video and a video system.

We have produced a dealer's launch campaign for the Hummer EV, brand films for consumer products, and the creative behind paid campaigns that run daily. The work is planned against where it will run and what it has to do there.

What we build

Built once, owned by the company.

Concept and script
The story, the audience and the places each cut will run, decided before the shoot.
Production
Filming, photography, editing and delivery, in-house, in the formats each channel needs.
The library
A set of assets the company can keep using: photography for the site, cuts for the ads, clips for the feed.

What we run

Run monthly, against the number.

Ongoing creative
New cuts and photography as the campaigns and the seasons call for them.

How it's measured

What the creative did where it ran: view-through, conversion on the page, and cost per lead on the ads it carried.

Questions

What kinds of video do you produce?: Brand films, product and service demos, customer testimonials, short-form for social, and ad creative for paid campaigns. Photography for the site, social and print.
Is production in-house?: Yes. We plan and produce it ourselves, so the creative and the campaign are built together.
Can one shoot cover several uses?: That is how we plan it. The brand film, the ad cuts and the social clips come from the same days on set.

Works with

Where we have run it

Video and photography by market: Sartell, Sauk Rapids, Waite Park, St. Joseph, Minneapolis, St. Paul, Rochester, Duluth, Mankato, Eden Prairie, Bloomington, Woodbury, Plymouth, Maple Grove, Los Angeles, Tampa, Dallas–Fort Worth.

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